105.1 WBIX flips from AC to Rhythmic Oldies

Sensing the failure of Big 105, it soon became obvious it would be the 2nd format on the frequency to fail to last 12 months. AMFM had been developing the Jammin Oldies format across the country, and it was just a matter of time before the format found its way into New York. In early December, Big 105 adjusted to a new Modern AC sound to throw some speculators off guard. However, the new imaging did little to prevent the inevitable from happening and on December 10, 1998 “New York’s Jammin Oldies” took to the air. Following the results of a pre-planned name the station contest, 105.1 became WTJM “Jammin 105”.