96.5 WWDB flips from News/Talk to All 80's "The Point" - Format Change Archive

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Philadelphia

96.5 WWDB flips from News/Talk to All 80’s “The Point”


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One day before Election Day, a huge day for a Talk station, WWDB-FM America’s first Talk station on FM abandoned the format. Sinking ratings caused by the loss of the syndicated Dr. Laura and Rush Limbaugh to upstart 1210 WPHT as well as the many reimaging and refocusing WWDB went through in its final years helped lead to its demise. Around 9:00am the station began stunting with an automated voice counting down to 1. When the station debuted at 5:00, they did so by airing all of the station’s sweepers prior to the first song “Don’t You Forget About Me” from Simple Minds.

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