EZ rock in Toronto didn’t work cause there was already a heritage power house 98.1 CHFI, and a HOT AC heritage powerhouse CHUM FM.. It’s hard to split heritage stations audiences..
They did well in Toronto.. but it wasn’t good enough to make the big guys at head office happy.
No name
So…EZ rock wasn’t working in Toronto, but it will work just fine in Ottawa??? Ok…Whatever!
Jim
EZ rock in Toronto didn’t work cause there was already a heritage power house 98.1 CHFI, and a HOT AC heritage powerhouse CHUM FM.. It’s hard to split heritage stations audiences..
They did well in Toronto.. but it wasn’t good enough to make the big guys at head office happy.
Average Joe Listener
Nope. It died a quick death (as predicted). The station is now Boom 99.7! (a format similar to Toronto’s Boom 97.3)