Standards

“104.1 The Mall” WMLL flips from 80’s to Standards “Red 104.1” WRDA

Summary by Mike Batchelor. WMLL flipped to a format of “New Standards” on 1/8/04, after a week of stunting with a “Wheel of Music” playing cuts from many different formats. Previous to the “wheel,” 104.1 stunted with Christmas music throughout the holiday season starting on November 1, 2003. WMLL “The Mall,” started in 2000 as an All 80s format. Gradually, WMLL morphed into a Hot AC format playing 80s & 90s pop, with no currents, with Steve & DC in the Morning. The station languished near the bottom of the ratings heap for its entire three year existence, despite having a high dollar, marquee morning show that once dominated the market.

1540 WDCD changes from Religious to Standards “Legends 1540” WPTR

WPTR, one of the most known calls in Albany radio history. In 1960’s and 70’s, it was one of Albany’s two major Top 40 stations (along with 980 WTRY), when Top 40 became an FM format WPTR went to country and was dominant in that field. In 1995, Albany Broadcasting sold the station to Crawford Broadcasting, which flipped it to religious WDCD. By 1999, Crawford Broadcasting began dabbling in secular broadcasting with the “Legends” standards format on their AM stations, and with Albany lacking a Standards station (after 94.5 WABY-FM became Soft AC WKLI), the space there was to launch. Going on heritage, 1540 returned to its original calls and after a week off the air for maintenance and upgrades launched standards “Legends 1540” on January 10, 2000 (t...

640 WWJZ Mount Holly flips from Standards to Radio Disney

A 1992 sign-on, WWJZ in suburban Mount Holly, NJ fit a small niche in the Delaware Valley as a locally operated popular standards station. With some tower problems, it was operating well below its allocated 50kw daytime signal, which would’ve been one of the strongest in the area. Disney, among other companies, saw the potential the 640 signal had, even with its weak nighttime signal. Disney, however was looking for a local outlet for its Radio Disney network. Targeting children, the nighttime signal was not as much of a hindrance as it would’ve been for another format.

WLIX Becomes Unforgettable WLUX

Previous Format: Christian WLIX New Format: Standards “Unforgettable 540” WLUX Date & Time Of Change: October __. 1995 More Info: Wikipedia Aircheck Contributed by Mike Erickson

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